Alongside your first party CRM data, we will study the conversation to understand your brands competitors from a consumers perspective. We will also build the right strategy around the right audience segments for driving sales, as well as identifying the right creators to be used to power the conversion process.
Our data-led EMPATHY approach allows us to gain a true understanding of cultures and sub-cultures. We do this through demographic analysis, audience insights and CRM customer look-a-like builds.
Our data services include:
Looker Studio Reporting (Utilising Supermetrics, Stitch & Big Query)
Social Demographic Insight Audits
Mosaic Profilinge
Commerce Data Audits
CRM Segmentation
CRM Demographic Analysis
Tag Management
Data integrationWe understand that there is no one size fits all approach to targeted marketing for a particular demographic, however through a suite of third party technology platforms, we are able to connect with and convert potential customers through EMPATHY.