PAID SOCIAL

Maximising our clients’ performance across all Paid Social performance platforms.

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OUR PARTNERS

We are relentless at finding find the sweet spot of engagement and scaling paid social advertising efficiently. Vouch Studios deliver truly engaging and empathy driven creative, whilst our performance team take a mathematical approach to paid social via our in-house Adflow process.

Maximising our clients’ performance across all Paid Social performance platforms, including: TikTok, Snapchat, Instagram, Youtube, Facebook, Pinterest, Reddit and Twitter.

ENGAGE, INSPIRE & CONVERT

Experts at Delivering ROI for brands, through emotive content. We do this through focusing on the following:

Optimising the right audience segments
Delivering the right message at the right time
Promoting the right offer at the right time
Re-marketing to the right prospect at the right time
Strategically managing the ad-frequency
Continuous optimisation with our creative ‘AdFlow’ process

MULTI-CHANNEL APPROACH

It’s essential we engage each audience based upon the passion points important to them. On an average day, a consumer is targeted with over 5,000+ push-focused brand impressions across all major media touch points. This is why compelling campaigns are needed to get the best ROAS results.

Vouch innovate compelling strategies and campaigns designed to cut through the noise, build audience relationships, and drive conversions.

The various social platforms appeal to different major audience segments and by creating a savvy social advertising strategy, your business could tap into a world of new opportunities across a wide range of demographics.

AUDIENCE PROFILING

We use an extensive range of social audience and demographic insight tools that allow us to understand your target customers better than themselves.

Audience profiling is a critical stage in any social media campaign. It allows us to target the right people, on the right platforms, ultimately lowering CPA and providing a better return on your investment.

PAID SOCIAL CASE STUDIES

COWSHED, SOHO HOUSE

The accounts were refined, down to the product level of each brand, with in-depth keyword focused ads for each different audience demographic. Vouch also focused on growing awareness and conversions through paid social with the use of macro and micro influencers leading the creative.

RESULTS

50%

ROI GROWTH YoY

45%

CPA REDUCTION

FRESH EGO KID

Ads were run side by side, ensuring we always had brand awareness and conversion ads live. A/B testing was initiated to make sure we were always learning what was successful and what wasn’t working, always optimising our ads, we had ROI’s as high as 3,000%.

RESULTS

7.3x

YOY INCREASE IN REVENUE

165,000

MONTHLY VISITORS

VAGABOND WINES

We implemented new audience targeting and produced new ad creative and copy based our learnings and expertise in hospitality marketing. Following rigorous ad optimisation, the new ad content proved hugely successful, recording record breaking numbers of bookings in November.

RESULTS

30.17x

ROAS

837%

ROI

REFY

We worked closely with the REFY team to produce creative assets that were on brand, and delivered the correct message at every stage of the campaign. The original daily media budgets were scaled over 300% throughout the weekend due to high performance to produce more ROI.

RESULTS

200%

REVENUE GROWTH

ROA

OCTASMART

To maximise output, we rigorously A/B tested ad assets to identify the top performers for each country. Top of funnel awareness videos drove traffic through to the website, whilst bottom of funnel conversion focused content drove sales through retargeting.

RESULTS

+150%

REVENUE IN MONTH 2

500,000+

MONTHLY VISITORS

PACASO

Our marketing campaigns were based purely on quality and so we continuously enriched our lead data with third party technology. We led Pacaso to focus on our core metric as being CPQL (Cost Per Qualified Lead), as opposed to just a cost per lead.

RESULTS

112%

COST PER QUALIFIED LEAD REDUCTION

1,800

NEW MONTHLY EMAIL LEADS

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