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Things Happen
Life Insurance

Things Happen Case Study

THE CHALLENGE


Things Happen Life Insurance, a subsidiary of Priority Protection have always been committed to delivering the best in class Life Insurance support.

Things Happen needed a campaign to differentiate themselves from the rest of the Life Insurance market that would continue to raise their brand awareness and increase the amount of policies being generated.

THE SOLUTION


Working with our dedicated content creation team, Vouch Global managed, scripted and directed the on location shoot where Calum Best and Megan Rose Lane’s stories were captured.

Once captured, video were put into post production for Paid Social advertising, cutting different versions for different platforms and aspect ratios to offer the best seamless experience when viewed online.

THE RESULTS


High quality leads driven, growing Things Happen’s database.

Awareness driven sharing the importance of life insurance with younger audiences across social using touching stories from 2 different angles.

Content amplified through email campaigns and organic social content.

160+

HIGH QUALITY LEADS

1m+

IMPRESSIONS

10K+

WEBSITE VISITS

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