Justin Bieber’s Live Valentine’s Performance

Justin Bieber's Live Valentine's Performance

Restless Marketer Newsletter - Edition 14

Justin Bieber took to TikTok to perform tracks from his 2013 Journals release live for the first time in the celebration of Valentine’s Day.

With lockdown keeping us indoors, it’s not easy to find plans. Thankfully, technology is on hand to help once again, with another live virtual concert from one of pop’s biggest stars.

Being US-based, the concert took place at 9pm EST time on Valentine’s Day, and was then repeated last night at 7pm GMT time for us in the UK.

The hashtag #JournalsIsLive received over 13 million views on Valentine’s Day, demonstrating just how far reaching TikTok is, as it becomes a go-to-place for live virtual performances.

Source: TikTok


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